Interaction Designer & Engineer



I am Giorgio, I come from Monza (Italy), a beautiful city close to Milan where we have the biggest enclosed park, the formula 1 circuit and su much history to discover.

When I was 25 (now I m 36) I move to Lugano (Switzerland) where I’ve lived for almost 9 years and where I finished my studies. Immediately after I worked for different companies in different fields.I started working for the University of Lugano and after almost 2 years I decided to change and work in the financial and technology services.

In my last working experience I had the role of UX designer for a company based in Turin Experientia Srl, an international, independent UX research and service design agency. 

Also I worked as PM and UX designer for a small software house in Lecco managing a small team of developers on different projects such as complex ERP API development, designing internal software interfaces as well as web platforms and UI design of mobile app both on Android and iOS.

Currently I cover the role of PO and Service designer in Cerved Group in San Donato, a leading Information Provider in Italy and one of the major rating agencies in Europe which has just been acquired by IoN, a privately held, global financial software and data firm that provides technology for trading and execution, risk management. Cerved objective is to help businesses, banks, institutions and individuals to protect themselves from risk and achieve sustainable growth.

I born as informatic engineer, I lived between management and technology and I become an interaction designer who is interested in how design can affect people’s behavior and also how technology can influence people’s behavior, and how design and technology can be used to improve people’s lives.

  • Date of birth
    June 18th 1986
  • Languages
    Italian, English, German
  • Hobbies
    Swimming, Tennis, Ski, Music, Cooking, Travel, Reading
  • Interest
    Social Innovation, UX, AI, IoT products

My academic and professional career reflect my work philosophy. In Milan, I got a Bachelor degree in Informatic Engineering from Politecnico of Milano. In 2011 I moved first to London (UK) to refine my English and then to Lugano (Switzerland), where I  completed a Master degree in Management and Informatics at USI. While there, I also won an Erasmus scholarship to attend the Ludwig Maximilian University in Monaco (Germany). I then worked for the University of Lugano and several companies till 2019, when I completed a Master of Science in Advanced Studies in Interaction Design SUPSI – Professional University School of Italian Switzerland.

Contact Me



Web Design

Responsive Web Development (HTML,CSS,JS)
Web design (Bootstrap)
Wordpress CMS

Design & User Experience

Information architecture
Wireframing & Sketches & Storytelling
User Journey & Ecosystemap
Mobile user interface design

User research

User interview
Usability testing
Contextual inquiry
Heuristic and expert analysis evaluation
A/B Testing

Product, Service and Experience design

Interaction design
Experience design
Business model canvas
Human centered design
Contextual research
Development & Prototyping


Service UX designer - Cerved Group Spa , Milano (IT)

05.2021 -presente

PM & UX designer - Complic , Lecco (IT)

11.2020 -04.2021

UX designer - Experientia Srl , Torino (IT)

02.2020 -08.2020

CTO - Beregos SA , Lugano (CH)

09.2019 -present

Service Designer - Frog Design Milano - DesignWanted, Milano(IT) - Lugano (CH)

03.2019 -04.2019

UX Designer - Netcomm Suisse - Todo Design, Lugano (CH)

01.2019 -02.2019

In collaboration with Todo Design Agency, my team and I worked on a project for Netcomm Suisse, who required the designing of an advanced solution to be positioned in a specific environment. The client goal was creating an innovative hub in Ticino with the aim to have a physical place where company, suppliers, brand , institutions, university take place with same interest and needs. The requirements were designing an innovative way to experiencing the new space as well as designing and delivering a new way to promote it to the target users.

  • Field research, Benchmark research , Competitive analysis
  • Ideation, concept definition and brand identity analysis
  • Prototyping
Financial Advisor - Swiss Life Select , Bioggio (CH)

09.2017 -06.2018

Private financial strategy – Insurance – Savings – Dwelling and mortgage – Retirement Prospect – Investements – Finance Coaching

Sales Consultant - PaloAlto SA , Lugano (CH)

09.2016 - 08.2017

  • Sales opportunities analysis and development for printing solutions, big visual pad and document management and digital archiving system(DMS)
  • Strategic consulting of DMS Services (Document Management System)
  • Management and analysis of digitalization projects in collaboration with the technical team and DMS specialists
  • Evaluation and analysis of company process with the aim to find where’s possible to automate and optimizing the working flow
Web Designer & Consultant - DigitalKite - Lugano (CH)

01.2016 – 09.2018

Software Engineering Intern - Appway SA - Chiasso (CH)

04.2015 - 12.2015

Projects collaboration: HSBC/Appway – Investec/Appway

  • New client acquisition processes analysis (Know your customer, Suitability, Risk Assessment)
  • Process development for client on boarding (Global Private Banking)
  • Documents management for opening bank account transactions
  • Business rules implementation and enhancement for clients’ data collection
  • Front-end layout development and dynamic document implementation
  • Bug fixing and testing
Project and research assistant - Università della Svizzera Italiana, Lugano (CH)

05.2014 - 04.2015

I worked for the Institute for Public Communication (ICP) within the BeCHANGE research group

    • Persuasive technology expert and researcher
    • Collaboration management and support for social marketing projects
    • Analysis and strategies application for health behavior change
    • Web Site Design (WordPress, HTML, JS and CSS)
    • Projects portfolio: –
Teaching assistant - Università della Svizzera Italiana, Lugano (CH)

05.2014 - 04.2015

I worked as teaching assistant to the “Social media communication for sustainable behavior” course, offered by the Faculty of Communication at Universita’ della Svizzera italiana.
My duties as teaching assistant were to develop presentation/classes (bachelor level). This experience gave me the possibility to learn a lot about the teaching process, and also to deepen my knowledge of the communication strategies applied on social media and social networks, with the aim to influence people’s attitudes and behaviors regarding health and environmental issues. Some of the presentations that I developed were focused, for instance, on healthy food consumption or deforestation.

Scientific collaborator - Università della Svizzera Italiana, Lugano (CH)

07.2013 - 02.2014

I worked for the Computational Science Institute (ICS) as scientific collaborator. The project I worked on was in collaboration with the hospital of Cologne and it was coordinated by Prof. Krause. My task was to recreate a virtual 3D visualization of the vertebras surgically modified. I used two softwares for this purpose: AMIRA, and Cubit for the creation of 3D visualizations derived from the X-ray images of post and pre operation patients provided by the hospital. The goal was making simulations to understand the effects of the surgical operations performed, to ultimately solve a problem named spinal stenosis, helping physicians’ job, people’s understanding and hospital costs.


Master of Advanced Studies in Interaction design

2018-2019  - Scuola universitaria professionale della Svizzera italiana (SUPSI), Lugano (CH)

Master of Science in Management & Informatics

2011-2014 - Università della Svizzera italiana (USI), Lugano (CH)

Erasmus program

2012-2013 - Ludwig Maximilians Universität – Faculty of Business Administration, Munich (DE)

Bachelor of Science in Informatics Engineering

2005-2010 - Polytechnic of Milan – Faculty of Informatics Engineering, Milano (IT)


  • All
  • Academy
  • Interaction design
  • Personal Website
  • Thesis
  • Workshop
  • Be part of the cluster
    Be part of the cluster
  • Wanted.Buy app
    Wanted.Buy app
  • EnviBot
  • Wanted.Buy
  • Messy Clock
    Messy Clock
  • Cluster
  • Talki
  • Rock Paper Scissors
    Rock Paper Scissors
  • Froody
  • Silu
  • Sviluppo di componenti di mash- up per l'analisi del sentiment
    Sviluppo di componenti di mash- up per l'analisi del sentiment
  • The Social Value of Time: USIT-Banks
    The Social Value of Time: USIT-Banks
  • USI Sinc Incubator
    USI Sinc Incubator
  • Add for health communication framework
    Add for health communication framework
  • Aurora Occa Personal WebSite
    Aurora Occa Personal WebSite


Please stay in touch…and follow me!

  • E-mail
  • Address
    Monza, Italy